Building a social media following as an indie author can feel like one of those things you're supposed to do but never quite know how to start. You hear about authors with thousands of followers and think, "How did they get there?" The truth is, most of us start from zero, and growth happens slowly, one post at a time. There is no magic formula, but there are consistent steps that make a difference over months and years. Here are practical ways to grow your following that act